Wednesday 30 November 2011

Investing in Art

Good times or bad, art is a GREAT investment if you avoid PR over-inflated artists.
Neither jobs nor investments are sure things. However, over time art has proven to be one of the best investments around.

One of the hottest areas of investing in the contemporary art today is Conceptual, Environmental, Land art and Street Art.
The prices may soar 2000% within a year or two.

Top artists to invest (2011-2020):

1. Banksy  ( http://www.banksy.com )
2. Jacek Tylicki ( http://www.tylicki.com )
3. Andy Goldsworthy ( http://www.goldsworthy.cc.gla.ac.uk/ )
4. Richard Long ( http://www.richardlong.org )
5. Jeff Koons ( http://www.jeffkoons.com )

Banksy:

 

Jacek Tylicki:

Have a look at Natural Art project initiated by Jacek Tylicki has attracted increasing international attention in recent years, and has experienced exceptional growth.

To guarantee the provenance and authenticity of the work it’s recommended that you buy directly from the artist. When buying directly ask for a Certificate of Authenticity. A photo of the artwork is often included with the certificate.

Buying a work of art is an experience that is all too often felt in a purely emotional way. Even people who are usually well informed and aware make their choices relying on instinct when they acquire a work of art. Such choices always run the risk of paying a high price. How, in fact, can the information provided by the seller be considered reliable and impartial?

Nobody would ever buy a second-hand car without even opening the bonnet, just relying on its owner’s verbal assurances. Yet too many people go into the purchase of a work of art, which is often much more expensive than a car, practically with their eyes closed.

Works of art, true ones, undoubtedly speak to people’s hearts. And allowing ourselves to respond emotionally to them is sacrosanct. The aesthetic pleasure that a work transmits to us is one thing, while the fact that we are not admiring the work at an exhibition, that we are buying it, is quite another. Therefore, in order not to run into any nasty surprises later on, it is indispensable for us to open our eyes wide beforehand. It is necessary to gather in-depth background information on the artist and on the performance of his market over time. It is necessary to be certain of the authenticity of the work and to appraise the qualities boasted by its vendor carefully, perhaps by contacting an art consultant: a skilled professional, someone extraneous to the negotiations.

The cost of a consultation may truly be rather modest, in percentage terms, compared with the hundred percent of a capital sum that you believe you have invested, but that you have actually lost forever. Unfortunately, in fact, it is very common for works to be purchased that over time prove totally unsalable. Every day we confirm this by examining the many paintings that collectors submit to us for valuation.

Works that we dismiss as “of purely decorative value”. In other words, of no value at all.

If all these factors seem daunting, don’t hesitate to ask for professional advice. Search for the artist at Google or Bing. Wikipedia is also a must-read before purchase. The contemporary art market is far more open than it once was. Reputable gallery owners, dealers and auction houses possess the necessary expertise and are generally happy to assist new investors. One final point to consider when investing in any art are add-on expenses including transaction costs, transportations, commissions and insurance charges. These costs can be high, so be

sure to factor them into the purchase price where applicable.

Read more at Wikipedia:

http://en.wikipedia.org/wiki/Banksy
http://en.wikipedia.org/wiki/Jacek_Tylicki
http://en.wikipedia.org/wiki/Land_art
http://www.tylicki.com
http://www.goldsworthy.cc.gla.ac.uk/
http://www.richardlong.org
http://www.jeffkoons.com

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